What you hear is more impactful than what you see. Our brains process sound faster than any other sense. Digital audio was the biggest driver of time spent on mobile last year and it’s becoming increasingly central to our lives, thanks to the rise of connected devices and smart speakers. IAB’s goal is to help publishers, brands, agencies, and technology companies take advantage of podcasting and the new diversity of audio content and distribution types to further their direct and ad-based monetization needs.
Upcoming Events
Upcoming Audio Events
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Apr 16
2026
Webinar - IAB
Experts from IAB, PwC, and Madison & Wall discuss findings and trends from the Internet Advertising Revenue Report: Full Year 2025. Now in its 30th year, this highly anticipated annual report is considered the industry benchmark for the measureme...
September 16, 2025
Conference - New York, NY
Save the Date: September 15, 2026
The 2026 IAB CreatorFronts is the industry’s first—and only—upfront-style marketplace built entirely around the creator economy. As brands invest more in content fueled by t...
Nov 18
2026
Workshop - IAB
Despite its reach, engagement, and proven ROI, digital audio is one of the most underutilized channels in media planning. This is due to often being excluded or underrepresented in Marketing Mix Models (MMM) because of inconsistent, incomplete data. ...
FREE - IAB+ Member
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